hardcover
How to Build a Product or Service into a World-Class BrandHarperBusinessISBN13: 9780887309373 · Language: en · Published: 1998Browse this edition format →10,700 XAFIn stock
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KamerBooksKamerBooksText cover · HardcoverThe 22 Immutable Laws of BrandingAl Ries, Laura Ries
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The 22 Immutable Laws of Branding
How to Build a Product or Service into a World-Class Brand
by Al Ries, Laura Ries
Market: Cameroon · XAF · Change market
Al Ries and Laura Ries describe principles for developing and positioning brands, including focus, differentiation, category creation, and consistency.
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